PA-FEC 13: Truth in Marketing
Services are accurately depicted in the agency’s marketing efforts.
The agency’s marketing efforts:
- accurately describe the agency and its services; and
- provide relevant contact information, including a current address, on all printed or electronic advertisements.
An agency that uses a vendor
to generate consumer
leads does not provide incentives for such leads.
This standard requires that the agency does not base payment to the lead vendor on the number of leads generated. Such a practice
may encourage lead vendors to generate leads using statements that do not accurately reflect the agency’s services.
NA The agency does not use a vendor to generate consumer leads.
Written information explains:
- the range of services and options available, including bankruptcy; and
- that receipt of financial counseling and education services does not guarantee participation in debt management program services.